The premise
You can't manage what you never measure.
Valet has run on instinct for decades — and instinct from a great operator is worth a lot. But instinct can't tell you which shift slowed down, which valet needs coaching, or whether last month was better than this one. Five numbers can.
The five
The metrics that turn instinct into management
The starting lineup
Track these five and you can see your operation clearly for the first time. The first one matters most — but they work as a set.
01 · the one that matters most
Average retrieval time
Minutes from request to curb. The number guests feel and the leading indicator for revenue and renewals.
02
Cars per shift
Throughput. Tells you your real capacity and when you're hitting your ceiling.
03
Tips per valet
A proxy for guest happiness and a fairness signal for your team.
04
Peak-hour load
When demand spikes, so you can staff the curve instead of the average.
05
Per-valet performance
Who's fast, who's slow, who to recognize and who to coach — measured, not guessed.
→Notice the theme: every one of these is invisible with a paper ticket. The data was never captured, so the metric never existed.
Why retrieval time leads them all
If you can only start with one, start here. It's a service score, a financial signal, and a management lever in a single number.
→We made the full case in Why Retrieval Time Is the KPI That Matters Most.
Where Valletto changes the math
The reason nobody tracks these is that paper can't.
A torn stub has no timestamp. A radio call leaves no record. The metrics don't exist because the data was thrown in the trash the moment the guest drove off — not because operators don't care.
The takeaway: the moment every request and handoff is captured automatically, all five of these go from unknowable to the first thing on your dashboard. That's exactly what Valletto's reporting surfaces — instinct, finally backed by numbers.
Valletto